Salesforce Marketing Cloud Administrator

at Movement Mortgage
Published November 26, 2023
Location Charlotte, NC
Category Default  
Job Type Full-time  

Description

Salesforce Marketing Cloud Administrator page is loaded

Salesforce Marketing Cloud Administrator

Apply locations Nationwide time type Full time posted on Posted 16 Days Ago job requisition id R-1637

Get, Do, Earn and Give More at Movement!

We’re definitely not your average mortgage company. Movement Mortgage is made up of passionate, talented and hardworking individuals who strive for excellence while demonstrating servant leadership in everything we do.

Here are the basics: we work hard, we have fun, we invest in our people and we make a difference. Sound like a plan? C heck us out on our website www.movement.com .

POSITION OVERVIEW

Movement Mortgage is looking for a Salesforce Marketing Cloud Administrator. This role will bring the technical know-how to execute complex marketing strategies. You will partner with the marketing and technology teams to develop, maintain, and enhance marketing automation via Marketing Cloud. This person will translate business requirements into a technology solution and implement that solution in an accurate, efficient, and reliable manner.

ROLES AND RESPONSIBILITIES

(Duties and responsibilities may include, but are not limited to the following):

  • Develop, maintain, and enhance marketing automation using Salesforce Marketing Cloud.
  • Create and manage email campaigns, customer journeys, and personalized content.
  • Provide training and support to end users on Salesforce Marketing Cloud functionality.
  • Design, test, build, and showcase proof of concepts, data integrations, queries, automations, journeys, and reports when required.
  • Implement and manage complex automation workflows and customer journeys to support marketing campaigns and customer engagement initiatives across Salesforce Marketing Cloud Engagement and Personalization platforms.
  • Support development of all Marketing Cloud Personalization components (templates, content zones, updates to site map, third-party integrations, triggers, etc.)
  • Stay up to date with the latest Salesforce Marketing Cloud releases, features, and industry best practices to continuously improve the marketing automation capabilities of the organization.

REQUIRED SKILLS AND QUALIFICATIONS

(To perform the job successfully, the candidate should demonstrate the following competencies to perform the essential functions of this job.)

  • Salesforce Marketing Cloud Admin certification.
  • Proficient experience with Marketing Cloud, including Journey Builder, Email Studio, and Automation Studio.
  • Strong understanding of marketing automation principles and best practices.
  • Experience with HTML/CSS, SQL, and AMPscript for email template customization.
  • Excellent analytical skills to measure and optimize campaign performance.
  • Detail-oriented with the ability to manage multiple projects and meet deadlines.
  • Stay on top of industry trends and best practices to determine potential improvements to upcoming and existing solutions.

PREFERRED QUALIFICATIONS

  • Experience in the mortgage industry or financial services.
  • Knowledge of CRM systems and data management.

So, Why Movement? 

  • Competitive pay

  • Medical, dental and life insurance

  • Company matched 401K (Up to 3.5%)

  • Excellent career growth opportunity

  • Fun, team-focused working environment

  • Employee driven community outreach program

At Movement, we exist to love and value people. We are disrupting the mortgage industry by lending with integrity, building an outstanding corporate culture and investing in our communities. On any given day, you might find a processor volunteering for a local charity or an underwriter winning the corn-hole tournament at Family Fun Day. You’ll also find that we’re the seventh largest mortgage lender in the country. Sound too good to be true? Check us out on our website: www.movement.com

Disclaimer: The above statements are intended to describe the general nature and level of work being performed by the persons assigned to this position. They are not intended to be an exhaustive list of all associated responsibilities, skills, efforts or working conditions. The Company reserves the right to change, amend, add, delete and otherwise assign any and all duties, responsibilities and position titles as it deems necessary to meet the needs of the business.

About Us

We are committed to being a Movement of Change in the mortgage industry, in corporate cultures and in communities – our mission to love and value people drives everything we do.

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