$170,000+ Full Time Sr. Salesforce Marketing Cloud Engineer

at Mason Frank International
Published May 21, 2023
Location Albany, NY
Category Default  
Job Type Full-time  

Description

$170,000+ Full Time Sr. Salesforce Marketing Cloud EngineerAM20943495956-0653EX

Job Description

As a Salesforce Marketing Cloud Senior Engineer, you will design, implement, and deploy Salesforce Marketing Cloud solutions to a wide variety of clients at the enterprise level. You will lead the Marketing Cloud solution designs of larger, cross-cloud marketing projects and/or owns the entire project/solution design in those instances where Marketing Cloud or Pardot are implemented.

  • Proactively engaging with customers to manage their digital multi-channel Marketing Automation projects.
  • Understand out-of-the-box Marketing Cloud functionality, and have the ability to leverage and tailor these based on customer requirements
  • Engaging with customers' business and technical staff, e.g. in discovery workshops, to find the right solutions for their Marketing Cloud projects
  • Develop functional specifications and create and update solution blueprint documentation.
  • Recommend best practices for key Journey Builder/Engagement Studio campaigns.
  • Developing an end-to-end solution plan and, depending on the project organization, acting as a technical lead for the project from initial kickoff through requirements analysis, design, and implementation phases to go-live
  • Iterate on solutions through a Build/Test/Review cycle with stakeholders
  • Negotiate solutions to complex scenarios with multiple parties and agendas
  • Provide guidance to optimizing marketing operations.
  • Conduct technical requirements gathering, review, and architecture review sessions.
  • Design integrations between SFMC products and the rest of sales, service and marketing eco-system.
  • Influence and coach customers throughout their Salesforce journey
  • Coach, mentor and develop junior resources
  • Make decisions that positively impact Customer, Company, and Individual metrics
  • Proactively identify and analyze issues / obstacles to determine and recommend appropriate courses of action
  • Deliver and execute on technical design solutions, customizing where required, using Salesforce Marketing Cloud and other Salesforce Digital Engagement solutions.
  • Will have Hands on coding for up to 30% in a sprint if required.Required Skills
  • 5+ years implementation experience in Salesforce Marketing Cloud Content Builder, Contact Builder, Email Studio, Automation Studio, Mobile Studio, and Journey Builder (Interaction Studio/Customer 360 Audiences a plus)
  • Expert on Salesforce Marketing Cloud product set including Advertising Studio, Interaction Studio, Customer 360 Audiences, Content builder, journey builder, Contact builder and Audience segmentation. Email Studio and Marketing Cloud Intelligence.
  • Experience in a technical leadership role designing, building, and executing complex automated marketing programs with Salesforce Marketing Cloud
  • Excellent interpersonal skills, with the ability to conceptualize and communicate highly detailed technical concepts to technical and non-technical audiences
  • Ability to take initiative and lead, motivate, and oversee teams to produce results
  • Ability to design system architectures and data models
  • Solid knowledge of: JavaScript, SSJS, AMPscript, HTML, CSS, SQL
  • Experience working with APIs - SOAP and REST based Marketing cloud APIs and SDKsNegotiableDevelopers RoleLevel: Senior

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