Digital Marketing Pardot/Salesforce Subject Matter Expert
Published | June 1, 2023 |
Location | Richardson, TX |
Category | Default |
Job Type | Full-time |
Description
Hybrid - Contract Pardot/Salesforce. Must live in the Dallas/Fort Worth area.
Our client in Richardson is looking for a SME with strong experience in Pardot and Salesforce. This position is a mid to senior level that will require responsibilities of 60% strategic and 40% hands on.
SME Pardot/Product owner
Tactical in executing and cleaning up Pardot
Hands on configuration
Stabilizing the product to ensure stability
Performing marketing automation
Pardot a must
Salesforce a plus
You will have the resources to be successful as you work with world-class creative teams, savvy digital marketers, a range of strategic teams across the company and best-in-class tools such as Pardot, Salesforce and Smartsheets.
Your day-to-day:
- Maintain alignment with various business teams such as product, customer retention and sales teams
- Participate in campaign retrospectives and communicate the effectiveness of the email channel
- Recommends and implements strategies to achieve marketing goals
What we are looking for:
- Requires a bachelor's degree or an equivalent combination of education and experience.
- 7+ years of experience working as a Pardot SME
- Experience working with internal sales teams on creative b2b lead generation campaigns
- Experience working with various strategic business teams
- Time management and adhering to deadlines
- QA oriented and attention to detail critical
- Basic HTML and CSS
- You can articulate how marketing drives sales opportunities
- Demonstrated ability in marketing automation platforms and CRM platforms, Pardot and Salesforce preferred
- Understand project management best practices. Experience with Smartsheet project management software is a plus
- CMS experience is a plus, DotCMS preferred